
Job Summary
We are on the lookout for an exceptional Director – Marketing to lead the marketing function of a leading multinational FMCG powerhouse in Sri Lanka. seeking for strategic and results-driven Chief Marketing Officer (CMO) / Marketing Director to lead the organization's marketing function, strengthen brand presence, drive business growth, and develop innovative marketing strategies across the pharmaceutical portfolio.
Key Responsibilities
Develop and execute the overall marketing strategy aligned with business objectives.
Lead brand management and product marketing initiatives across pharmaceutical portfolios.
Analyze market trends, customer insights, and competitor activities to identify growth opportunities.
Drive product launches, campaigns, and promotional activities.
Manage and mentor the marketing team to achieve business targets.
Collaborate with sales, medical, and business units to maximize market penetration.
Monitor marketing budgets and ensure optimal return on investment (ROI).
Requirements
Bachelor's Degree in Marketing, Business Administration, Pharmacy, or a related field.
Minimum 10+ years of experience in pharmaceutical or healthcare marketing.
Proven experience in a senior marketing leadership role.
Strong understanding of pharmaceutical market dynamics and brand management.
Excellent leadership, communication, and stakeholder management skills.
Strong analytical and strategic planning capabilities.
Preferred Skills
Master's Degree (MBA) is an added advantage.
Experience managing large-scale pharmaceutical brands and product portfolios.
Strong commercial acumen with a track record of driving business growth.
